January 15, 2019 10:00 AM PST

3 Fundamental Strategies to Successfully Support Customers Beyond the Sale

Use these strategies to efficiently support customers throughout their entire journey
Meet the Speakers
Ari Hoffman
Ari Hoffman

Success Fanatic

Seth Faber of Hitachi Vantara
Seth Faber

Sr. Manager, eServices, Customer Service & Support

A customer derives maximum value from a product when the product experience is proactively managed. And today’s customer has come to expect this kind of experience. How, then, do large organizations deliver consistent, accurate solutions throughout the entire customer lifecycle?

Join Seth Faber, Global eServices Manager at Hitachi Ventara, as he sits down with Ari Hoffman, Head of Customer Success Marketing at MindTouch, Inc., to discuss industry best practices for managing the customer experience lifecycle.

What You’ll Learn:

  • The value of the journey map and how to drive it
  • How to leverage a knowledge management platform to give customers the support they need
  • How to give customers answers quickly with KCS to ensure their loyalty
Meet the Speakers
Ari Hoffman
Ari Hoffman
Success Fanatic

Ari Hoffman prioritizes customer success at the heart of all business endeavors. Focusing on actionable insights that increase customer success rates while deepening core relationships, Ari was brought in for his collaborative approach to business and his community influence, which has dramatically expanded and enriched the MindTouch customer/partner base. From ‘Shark Tank’ to the FedEx Small Business Grant Contest and Dream Big America Challenge, Ari has seen it all.

Seth Faber of Hitachi Vantara
Seth Faber
Sr. Manager, eServices, Customer Service & Support

Seth Faber, Sr. Manager of eServices at Hitachi Vantara, leads his company’s knowledge management, Knowledge Centered Service (KCS), and online support. Seth created the Hitachi online digital support and service experience, helping build a team around providing online information.

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