February 02, 2017 10:00 AM PST

How To Turn Users Into Experts: Driving Customer Success With Self-Service

Transforming your analog customer experience into a digital one.
Meet the Speakers
Aaron Fulkerson

Co-Founder

Janakiram Abburi

Senior Manager

John Heald

Global VP

Truth is, most companies haven’t truly revamped their support and customer-facing functions in decades.

To help these organizations adapt to new customer expectations in a highly digital world, MindTouch CEO Aaron Fulkerson along with Janakiram Abburi (Senior Manager at Accenture) and John Heald (Global VP of Market Development at SAP Hybris), will share cutting edge strategies about how to turn business centers—historically thought of as cost centers—into unparalleled revenue engines by:

  • Using smart content to drive brand engagement with new prospective buyers
  • Increasing up-sells and renewals from within your existing customer base
  • Creating new revenue drivers & site traffic generators for your business

Watch the webinar today and learn how to gain market advantage by truly transforming your analog customer experience into a digital one.

Meet the Speakers
Aaron Fulkerson
Co-Founder

Aaron Fulkerson, a leading innovator in open-source and SaaS software, is Co-Founder of MindTouch. Previously, Aaron worked on the Advanced Systems Research Team at Microsoft and has informed national education policy at the White House. Aaron tackles everything with the same mantra: Be big, be kind, and kick ass.

Janakiram Abburi
Senior Manager

Janakiram Abburi, the Senior Manager, of Accenture implements large systems integration projects deploying call center, customer service and sales force automation, customer analytics capabilities across consumer goods industries.

John Heald
Global VP

John Heald, the Global VP, for SAP Hybris provides clear strategies with market leading capabilities, to help customers to improve their customers’ experiences, across all channels of customer interaction – be they self service, social support, contact centers or field service.

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